Features

Capture, Manage, and Convert More
Leads Without the Complexity

The lead management solution built specifically for boat dealers, builders and marine businesses. Say goodbye to complex CRMs and messy spreadsheets.

Everything You Need to Sell More Boats

Purpose-built tools that streamline every aspect of the boat sales process

Lead Management Built for Boat Dealers

Stop missing sales opportunities with a system designed specifically for the marine industry.

NautiLead gives you all the tools you need to capture, organize, and follow up with leads—without the complexity of general CRMs that weren't built for boat sales.

  • Marine-specific lead tracking designed around boat shows, demos, and seasonal selling

  • Simple interface that your whole team will actually use (no tech expertise required)

  • Automated follow-up sequences that keep prospects engaged until they're ready to buy

All-In-One Lead Capture

Never lose another potential customer with multi-channel lead collection.

Seamlessly gather leads from your website, boat shows, phone calls, and walk-ins—all in one place. No more spreadsheets, sticky notes, or lost opportunities.

  • Website form integration that automatically adds new inquiries to your database

  • Mobile app for boat shows to scan badges or enter contact info on the spot

  • Customizable intake forms that collect exactly what your dealership needs

Easy Follow-Up System

Turn prospects into customers with consistent, timely communication.

Set up automatic follow-up sequences that nurture leads without requiring hours of your time. Keep your dealership top-of-mind when customers are ready to buy.

  • Email templates specifically designed for boat sales and financing

  • Automated reminder notifications so no lead falls through the cracks

  • Activity tracking shows exactly where each prospect is in your sales process

Sales Pipeline Visibility

See exactly where every deal stands at a glance.

Stop wondering what's in your sales pipeline or which leads need attention. Get complete visibility into your sales process with intuitive dashboards.

  • Visual sales pipeline shows deals by stage and probability

  • Lead scoring helps you focus on the most promising prospects first

  • Performance tracking to identify what's working and what needs improvement

Powerful Integrations

Connect NautiLead with your existing systems using simple integrations.

Easily import and export data between NautiLead and your other business tools. Sync with your Dealer Management System (DMS) via Zapier, import contacts from CSV files, or connect with XML data sources.

  • DMS integration via Zapier to keep all your systems in sync

  • Simple data importing from CSV, Excel, and other file formats

  • API access for custom connections to your existing tools

Centralized Communication Tools

Keep all your customer conversations in one place.

Stop jumping between email, text messages, and phone calls. NautiLead's centralized inbox gives you one place to manage all customer communications.

  • Unified inbox for emails, text messages, and communication history

  • Email templates for quick, consistent customer responses

  • Conversation tracking tied directly to customer records so nothing gets lost

Simple Team Management

Get your whole team on the same page—no complex training required.

Unlike complicated CRMs, NautiLead is designed to be easy for everyone at your dealership to use, from sales veterans to seasonal staff.

  • Intuitive interface that requires minimal training to master

  • Lead assignment ensures the right team member follows up with each prospect

  • Team performance metrics to recognize and reward your top performers

Marine Industry Support

Get help from a team that understands boat sales.

Our support team knows the marine industry and the unique challenges boat dealers face. We speak your language and understand your business.

  • Dedicated onboarding to get your dealership up and running fast

  • Marine-specific training focused on your dealership's needs

  • Ongoing support from people who understand the boating business

Real Results for Boat Dealers

TIME SAVED

7.3

HOURS PER WEEK

LEAD RESPONSE TIME

3.2

MINUTES (AVG)

SALES INCREASE

37%

AVERAGE

TRUSTED BY MARINE BUSINESSES IN THE INDUSTRY